Some new additions to The Bioscope Library. A prominent theme in the silent era was the use of films in education. It was driven by a mixture of idealism and commerce, but mostly by the evident appeal that motion pictures had for children – a challenge to authorities in every sense. An enthusiastic period in the 1910s, when many advocated the motion picture as an essenial tool for educating the young was followed by a period of experiment and analysis in the 1920s, determining the pedagogic value and the pitfalls. Many specialist producers in educational film then sprang up, exploiting the new 16mm film format for non-theatrical exhibition, riding on the bandwagon of what was labelled Visual Education.
Ernest Dench’s Motion Picture Education (1917) is a rambling but enthusiastic guide, which considers the potential for film to teach history, arithmetic, natural history, domestic science, even handwriting. There is some grasp of the theoretical side, and warnings that film is no substitute for text. Dench reveals how the great passion for films among young audiences was taxing authorities, which sought to master a medium they did not fully understand. It’s available from the Internet Archive in DjVu (5.3MB), PDF (43MB) and TXT (351KB) formats.
Don Carlos Ellis and Laura Thornborough’s Motion Pictures in Education: A Practical Handbook for Users of Visual Aids (1923) is one of the standard guides of the period. It is designed as the essential handbook for the teacher needing to the how and why of using film in the classroom. In good common-sense fashion it covers the history of educational film, the objections raised against its use, the advantages of using the medium, the kinds of films available, the practicalities of exhibiting them, and examples of their successful use. It’s available from the Internet Archive in DjVu (7.2MB), PDF (34MB) and TXT (515KB) formats.
Also in an instructional vein are two further books added to the Library. The year before his book on education, Ernest Dench wrote Advertising by Motion Pictures (1916), a fascinating, if discursive guide to the potential of the motion picture for purposes of advertising. Dench covers the selling of railroads, food products, agricultural machinery, shoes, real estate, newspapers and dry goods through motion pictures. He covers different approaches for different kinds of audience (working classes, farmers), and different media, with particular attention given to the use of advertising slides. Some of it is aimless speculation, like the chapter on naming soda fountain concoctions after movies, but its enthusiasm is appealing and it paints a useful picture of they ways in which the cinema industry engaged with the American audience in the early years of cinema. It’s available from the Internet Archive in DjVu (5.2MB), PDF (23MB) and TXT (207KB) formats.
Lastly, there’s Hugh C. McClung, Camera Knowledge for The Photoplaywright (1920). This pamphlet offers a simple guide to the technology and practice of cinematograph for the would-be writer of screenplays. McClung was a cinematographer himself, with Gaston Méliès, Willian Fox, Triangle, Douglas Fairbanks and Famous Players-Lasky. The chief intent of the booklet is to make writers “think in pictures,” and in between the general pleas for appreciation of the hard work that went behind the making of pictures, there are some interesting anecdotes which bring to life the practicalities of the business. Available from the Internet Archive in DjVu (604KB), PDF (2.2MB) and TXT (37KB) formats.